THE CLIENT

Nestled in the vibrant hub of Midtown Toronto, Grechi Carter Law stands as a distinguished boutique law firm exclusively focused on the practice of real estate law. With an emphasis on private mortgage and residential real estate transactions, they possess a rare expertise tailored to the discerning needs of home buyers.

At Grechi Carter Law, the team of accomplished professionals is united by a shared dedication and an unwavering passion for delivering exceptional legal services. With their comprehensive knowledge of the real estate landscape and meticulous attention to detail, they are equipped to guide clients through the complex intricacies of purchasing and selling homes with confidence and ease.

THE VISION

Our vision started with better understanding the Real Estate transaction and how lawyers tie into this process. We wanted to reestablish the brand for Grechi Carter Law and  reinforce their position as a trusted boutique law firm in the Greater Toronto Area. By developing their brand identity and better establishing their brand values, we exuded the attributes that reflect their brand best, which is accountable, professional and trustworthy legal professionals. We aimed to showcase their youthful, relevant and community connected dynamic to a broader audience using a more modern marketing approach.

THE WORK

We collaborated with Grechi Carter Law, to reconstruct their brand design. We consulted the firm on brand values, brand approach and marketing directions that will suit their profile. Specializing exclusively in real estate law, particularly private mortgage and residential transactions, we helped guide their direction to a more focused one and created tools to help achieve these goals.

Works Completed Include: 

Brand Development & Full Identity Redesign | Web Development/UX Design | Graphic Design & Print of Stationery and Marketing Materials | Marketing Consultations for Direct/Online/Social/Sales Outreach

BRAND DEVELOPMENT

BRAND IMPLEMENTATION

WEB DEVELOPMENT

LIVE WEBSITE

CONTENT CREATION